Albie Snax are often the answer when you just can't seem to get the attention of false albacore with more "normal" options like Deadly Dicks or Epo...
View full details
The 6" Saltwater Berkley Gulp Grub is the largest of the Saltwater Grub Family. Just like the others, they work perfectly behind a bucktail jig, ...
View full details
Ideal for all saltwater species. Swimming tail action irresistible to fish. Rapid scent dispersion attracts fish from greater range. They are 100%...
View full details
Sold out
Z-Man SwimmerZ feature a split belly design and natural laminate color schemes, our SwimmerZ are the softest and toughest swim baits on the market....
View full details
Sold out
Often used as teaser baits by Striped Bass fisherman these sand eel imitations catch fish! The package includes two baits and two hooks for rigging...
View full details
The long-time favorite for schoolies. The original Cocahoe Minnow was one of the first-ever soft plastic lures designed for saltwater use in 1980...
View full details
Tsunami Tidal Mullet is a scented, soft textured bait sporting a lifelike shape and desirable action. By combining scent with added glitter for add...
View full details
The Dartspin™ is a durable and tough soft bait. It has a minnow shape body with a willow blade solidly embedded into its tail. The Dartspin is extr...
View full details
Thanks to bluefish and wear and tear you'll need replacement Savage Gear Sandeel Tails eventually. 3 per pack
Save 33%
The Big Occhi is new from Game On fishing. This soft plastic lure is designed to cut through the water and give unparalleled action and a “live bai...
View full details
The Lunker City Slug-Go is the original soft plastic stick bait. They simply work for a wide variety of species and imitate so many different bait...
View full details
A super effective bait for tons of in-shore species including Striped Bass, Blue Fish and smaller Tuna and Mahi. Pair them with 6/0 to 10/0 twist ...
View full details
Sale
The Bass Assassin Sea Shad mimics a shad shaped profile, perfect for the inshore shad-hungry predators. Its string kicking paddle tail provides ...
View full details
Unfortunately, be it a bluefish or just a lot of abuse from aggressive fish, you'll eventually have to replace the tail on your RonZ Soft Bait Lur...
View full details
Sold out
The Z Man Minnowz were created to replicate the look, action and strike-evoking attraction of a live minnow - better than any soft bait on the mar...
View full details
Sold out
Swims and looks like it is alive. Extremely durable and long lasting. 400x scent dispersion expands your strike zone!
Sale
Berkley Gulp Alive Nemesis 6.5" is the ideal teaser when targeting fluke. It presents a large profile which will imitate a squid, mackerel, or ot...
View full details
The Super Fluke is a truly amazing bait. One would really have to fish with this 5 1/4" to see why. Texas rig it without a weight, and twitch or "...
View full details
The 5" Saltwater Berkley Gulp Grub is the middle of the road size in the Saltwater Gulp Grub family. They work well as a trailer behind a bucktail...
View full details
Sale
Berkley Gulp Alive Recharge Liquid is meant to refill your Gulp containers with Berkleys potent Gulp Alive Scent. Whether it be an accidental spi...
View full details
When it's time to size up, rely on the Z-Man StreakZ XL. Its split-tail design and gill-plate detail give it a natural look in the water, while sal...
View full details
When it comes to difficult fishing situations, fishing the "worm hatch" can be one of the most frustrating. Stripers can become extremely select...
View full details
The Housy Minnow Paddle Tails from Housatonic Lure Company are perfect for freshwater & saltwater use for fish such as smallmouth, largemouth, ...
View full details
