New Fishing Gear!

Simms G3 Guide Boots were designed for fishing guides or other anglers who spend a considerable amount of time on the water.  Simms specifically lo...

The MagicTail Back Bay Tog Jigs are the smaller brother jigs to the standard MagicTail Tog Jigs.  Designed for lighter inshore use, they come in l...

Seaguar Gold Label is an exceptionally thin 100% fluorocarbon leader material, coming in at 23% thinner than any other Seaguar fluorocarbon.  This ...

Daiwa J-Fluoro Fluorocarbon Leader Material is another expansion from Daiwa into the line/leader market, following several of Daiwa's braided lines...

Alan's Custom Lures Chief (Big Game) simply put, is designed for tuna and big stripers alike.  Built from solid resin and through wired, this "spoo...

Alan's Custom Lures Mini Dart is the baby brother version of his Dart, which is well known for producing quality fish.  Like his other baits, each ...

Mangum's Dragon Tail fly swims like a Sluggo and is bass candy. The pattern was created to catch the largest, pickiest tarpon, and it works. Since ...

This popper is the go-to for Giant Trevally, Sailfish, Yellowfin Tuna, Grouper, Snapper, and many other large pelagic species. Built on a legit hook.

Squid are referred to as "bass candy" and this is a great imitation of smaller squid.

Beech's Eye Candy is sometimes a solution for albies on "Snot Bait". Albies on really small bait are the toughest.

This is quite possibly the best and most durable sand eel/silverside fly you can buy. These flies have excellent movement in the tail with a rock ...