Conventional Reels
Van Staal Fishing
Reel Accessories
Struggling to choose what size Van Staal? Here's a complete breakdown of the VSX2 line up from VS50BX2 all the way to VS300X2
Spinning Rods
Travel Rods
Conventional Rods
Jigging Rods
Rod Accessories
Temple Fork Rods are some of our favorites thanks to tapers and actions chosen by fishermen, quality components, and value pricing.
Read Dave Anderson's piece on How To Choose a Surf Rod. Learn about action, length, and more.
Gifts for Fishermen
The most minor componets can make big differences on the water.
Apparel Brands
Waders & Wading Accessories
Lightweight ripstop fabric with two-way stretch and built in stain resistance makes these shorts a great option for the everyday angler.
No slip grip on the boat deck, while keeping your feet dry, cool, and comfortable. Right angle foot bed to promote good alignment and posture.
Fish hard, stay comfortable.
Fly Rods and Reels
Saltwater Fly Lines
Fly Fishing Accessories
$49.00
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$49.00
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The CHUG NORRIS is the undisputed king of the waves when it comes to poppers. Designed to be the ultimate popper, the Chug Norris represents maximum action for minimum effort when popping offshore or inshore, combined with a shape that allows an amazing walk the dog action when worked slow across the surface. We believe it captures all the best attributes of a popper. Years of experience have gone into designing the ideal shape that not only excites fish but is super easy to work.
The ultra-deep cup face design is round at the bottom and square at the top. The curved body contours may not be noticed at first, but these subtle attributes are what helps make this lure unique. The cup shape was tested extensively to get the perfect balance between grip in the water, noise and bubbles, rough water performance and minimal angler effort.
The Chug Norris makes that awesome thumping ‘pop’ as the cup catches the water’s surface and it sticks to the water’s surface, reducing the dreaded popper tumble. When subsurface the Chug Norris displays an awesome swimming action that just makes fish go wild with a huge bubble trail and body wiggle. Aerodynamics mean it casts like a bullet as well.
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